A media kit that starts from your profile's numbers
Download a media kit from your Shaheeno creator dashboard — reach, engagement, niches and starting rates from your profile, ready to print or save as a PDF.
A media kit built from numbers a brand can check outperforms a beautifully designed template around self-reported ones, because brands apply a discount to any figure they cannot verify. Shaheeno's creator dashboard downloads a one-page media kit from your profile — total reach, average engagement, each linked platform's followers and engagement, your niches and your starting rates — as a file you open in a browser and print or save as a PDF, rebuilt from your current profile each time you download it.
What a media kit must contain to win briefs
The load-bearing content is short: who you reach (audience size, engagement rate, and the geography, language and age split that tells a brand whether your audience is their customer), what you charge (real rates by deliverable, not 'DM for pricing'), and proof you deliver (past brand work, with outcomes where you have them). Everything else is presentation. Two omissions kill more kits than bad design does. No rates reads as either inexperience or an invitation to haggle, and costs deals on friction alone. No audience geography forces the brand to guess whether your followers are in Lahore or in a diaspora that cannot buy the product — most will not guess, they will move on. Shaheeno's download covers the reach, engagement and rates from your profile; audience geography, age and past brand work are not in it, so add them when you pitch.
Why a kit built from your profile beats a Canva template
A media kit's job is to be believed, and self-reported numbers start from a deficit: brands know screenshots can be edited and followers can be bought, so a polished template wrapped around unverifiable figures gets a mental discount applied to every number in it. Connected accounts shrink the discount — where an account is connected to Shaheeno, its figures sync from the platform rather than being typed in, and your public profile says which are which. A kit built from your profile also solves the staleness problem no template can: a hand-made kit is out of date the month after you export it, while the dashboard download rebuilds from your current profile each time. The design work is not lost, it is simply no longer the point — the layout is done for you so the numbers can do the persuading.
How brands actually read a media kit
In seconds, and in a fixed order. First, engagement rate gets checked against follower count, because that pairing exposes an inflated audience immediately — a large following with thin engagement usually ends the read there. Second, audience geography and language: a brand selling in Pakistan needs the audience in Pakistan, and a kit that omits the split gets set aside rather than queried. Third, rates against budget, which is where visible pricing wins the deals that 'DM for pricing' loses. Only after those three gates does anyone linger on past collaborations or design. Build for that reading order — checkable numbers first, audience profile beside them, rates in plain sight. The dashboard kit leads with reach and engagement and ends with your starting rates; the audience split is the part to add yourself.
FAQ
Questions, answered
What should a creator media kit include?
Audience size with engagement rate, the geography, language and age split of that audience, your rates by deliverable, past brand work, and a way to contact you. Brands read kits in seconds, so the numbers need to be visible without hunting. Rates are the most commonly omitted item and their absence costs deals — 'DM for pricing' reads as friction.
Do I need a media kit to get brand deals in Pakistan?
For inbound enquiries and off-platform pitching, yes — a PDF is still what gets forwarded around a marketing team. On Shaheeno itself, where PKR 50K+ has moved through escrow, your public profile does the kit's job, with each follower figure labelled as synced or creator-provided; the dashboard kit exists so the file you send off-platform carries the same profile numbers.
How often should I update my media kit?
A hand-made kit is out of date whenever your numbers move, which in practice means it is nearly always stale — months-old screenshots are the norm and brands can tell. The dashboard kit rebuilds from your current profile each time you download it, so the version you send is as current as your profile.
Is there a free influencer media kit template?
Shaheeno creators get one without designing anything: the dashboard downloads a one-page media kit built from your profile — total reach, average engagement, each linked platform's followers and engagement, niches and starting rates — which you print or save as a PDF from the browser. Add your audience's cities, age split and past brand work when you pitch, since the download does not include them.